Above The Fold: Supply Chain Logistics News (February 13, 2026)

The most important supply chain & logistics news, including logistics management, transportation management, third-party logistics, supply chain software.

Feb 13, 2026

Based on my LinkedIn feed, many folks were at the Manifest conference in Las Vegas this week. I wasn’t there — too busy with client engagements, plus my fractured ankle would have kept me away anyway.

If you were there, what did you learn — other than AI, AI, and more AI? Post a comment and let me know.

Speaking of AI, did you hear about the karaoke machine company that caused the stocks of major trucking and freight brokerage firms to crash yesterday?

Digital Twins in Supply Chain Operations

PepsiCo announced an industry-first collaboration with Siemens and NVIDIA to apply AI-enabled digital twin technology across manufacturing and supply chain operations. The initiative is focused on simulating, optimizing, and validating production and logistics decisions before making physical or capital changes. Against this backdrop, this survey explored how supply chain and logistics executives are viewing the strategic importance, readiness, and potential value of AI-enabled digital twins within their own organizations.

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